Clara Bow was one of the most popular stars of the 1920's and was a perfect example of a flapper. I just bought the DVD of her most famous movie, "It," and it is just as delightful today as I'd imagine it must have been at its premiere in 1927. This ad comes from the September 1927 issue of the woman's magazine Ladies Home Journal and as you can see, she is already known as the "It Girl", though this ad is for her movie "Hula."
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